The Golden Standard
E-E-A-T
Experience, Expertise, Authoritativeness, Trustworthiness. Content written by real humans with real experience is winning.
Trustworthiness (Core)
Authoritativeness
Expertise
Experience
AI & SGE
From 'Search Engine' to 'Answer Engine'
Generative AI is changing the interface. Zero-click searches are rising. The strategy shifts from 'Optimizing for Keywords' to 'Optimizing for Entities and Perspectives'.
Unique Data
Personal Story
Brand Voice
Simulated SGE Snapshot
Your Brand's Unique Insight